July 2020: Summer Strands

“Pink lemonade sippin’ on a Sunday,” sang Sam Smith in his heart wrenching 2020 single, “To Die For” and we couldn’t agree more that this lyrical line epitomized the essence of summer. Whether you’re still staying indoors comfy on the couch, or out and about having picnic at a park, we want to see how you celebrate your summer!

We want to see how you commit to your curls by snapping and posting a photo or video of how you’re enjoying summer either indoors or outdoors.

Thank you to all those who participated in our first ever Commit To Your Curls Club Content Series!

Here are your entries:

Join our community by following us on social and don’t forget to tag @APICurls #APICurls!


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Your Curated Content

HEADLINER: Michelle Chang @miche.nz

Michelle shares how creativity helped her understand her curls and identity. “I still haven’t met anyone in New Zealand, who has curly hair who’s Asian.

The #AsianCurls Challenge

In response to the viral #DontRush and #PassTheBrush social media challenges (co-created by Toluwalase Asolo + her 7 girlfriends), members of the API Curls community